Podcast - The Podcast For Local Business Owners

THE PODCAST FOR LOCAL BUSINESS OWNERS

Money Making Actionable Tips

Welcome to the Movers and Shakers Podcast, a bite-sized weekly audio podcast for local brick-and-mortar, professionals and home service business owners. The show delivers actionable tips, innovative ideas, and inspiring success stories to help your business attract and retain more customers.

With a smile that could win over even the toughest skeptic, Victoria Hayes knows how to captivate an audience and inspire action. But she’s more than just a magnetic personality behind a microphone.

Victoria is a marketing strategist who understands how to make local businesses shine, helping them attract loyal customers, build lasting authority, and achieve real, measurable growth.

Her secret? She knows that success in business isn’t just about selling—it’s about connecting. Through her Movers and Shakers podcast, Victoria delivers actionable insights, innovative ideas, and inspiring stories that keep listeners coming back for more.

When Victoria speaks, entrepreneurs listen—and then they act. If you’re ready to elevate your business and attract the customers you’ve always dreamed of, tune in to Victoria Hayes.

Your Host

Victoria Hayes

Show Structure

Episode Summary
Each episode will give you actionable information you can digest in 5 to 10 minutes while you’re walking, driving, working out or shopping. Each episodes is broken into 10 short segments. We move quickly from one segment to the next. For each episode they’ll be “show notes” on the website: MoShake.com.

Location Specific
Movers and Shakers is specific to Boca, but you’ll find other locations being added all the time.

Listener Only Offers, Specials & Discounts
Every episode contains listener only offers, specials and discounts and I’ll provide DISCOUNT CODES within each episode. While the show notes and offers are open to all, you have to listen to the episode to get the deals

Episode Format
As far as the episode format goes, sometimes it’s just Victoria and other times they’ll be a guest or expert.

Each Episode Includes...

The 10 Weekly Power Principles of Movers & Shakers

The 10 Essential Areas Necessary To Grow Your Business

Power Principle 1: Weekly Shout-Outs
Let’s kick off with our Weekly Shout-Outs! These are local legends or organizations making waves in Boca Raton, and I encourage you to check them out and support them. If you’d like your business featured in an upcoming episode, visit MoShake.com/shoutouts.

Power Principle 2: How to Attract New Customers
Attracting new customers doesn’t have to be a guessing game. We’ll dive into the strategies that work—like building a strong online presence, leveraging local partnerships, and creating irresistible offers. Remember, first impressions matter, so focus on clear, compelling messaging.

Power Principle 3: How to Retain Customers and Increase Customer LTV
Customer retention is where the magic happens. Did you know that increasing customer retention by just 5% can boost profits by up to 95%? I’ll share simple yet powerful ways to turn one-time customers into loyal, long-term advocates for your business.

Power Principle 4: Conquering Customer Service
Great customer service isn’t just a ‘nice-to-have’—it’s a must-have. From proactive communication to going above and beyond with small gestures, we’ll talk about how to make every customer feel like a VIP.

Power Principle 5: Time and Task Management
Time is money, and as a business owner, you can’t afford to waste it. I’ll share my favorite hacks for prioritizing tasks, staying organized, and making the most of your day.

Power Principle 6: Staffing and Scheduling
Managing your team can be tricky, but it doesn’t have to be. We’ll talk about smart scheduling strategies, how to boost employee morale, and ways to reduce turnover.

Power Principle 7: Cash Flow & Credit
Cash flow can make or break a business. I’ll cover practical ways to manage your cash flow, maintain good credit, and avoid common financial pitfalls.

Power Principle 8: Banking & Borrowing
Need financing? Let’s talk about how to find the right banking partners and borrowing options to support your growth without overextending yourself.

Power Principle 9: Technology
Tech tools can simplify your life and your business. From payment systems to project management software, we’ll explore what’s worth investing in.

Power Principle 10: AI & Automation
Finally, AI and automation are no longer futuristic—they’re here to help your business run smoother and smarter. I’ll share beginner-friendly ways to get started with automation and how to use AI to stay ahead of the curve.